Rob Bonta on Paramount-WBD Merger: Structural Remedies vs. 30 Movies Promise | Antitrust Update (2026)

In the ongoing battle over the Paramount-WBD merger, California Attorney General Rob Bonta has offered some intriguing insights into the potential resolution of this high-profile antitrust case. With the case set to go to court in March, Bonta's comments at the Politico conference in Sacramento shed light on the complex dynamics at play.

The Structural vs. Behavioral Remedy Debate

Bonta suggests that structural remedies, which involve keeping certain corporate entities separate in the challenged markets, could be a viable path to resolving the lawsuit. He believes this approach is more enforceable and effective than behavioral remedies, such as David Ellison's promise to release 30 movies a year. Bonta dismisses this promise as an "old, stale" one, arguing that it doesn't align with market realities and historical trends.

The Political Angle

One of the more intriguing aspects of this case is the political undertone. Bonta vehemently denies that the lawsuit is politically motivated, despite suggestions from the Ellison camp that it aims to prevent CBS News and CNN from joining forces under the Ellisons. Bonta emphasizes that the suit has little to do with CNN and is solely focused on antitrust concerns.

The Free Press and Democracy

In his op-ed, Bonta expressed his personal beliefs about the importance of a free and independent press, stating that he cares deeply about truth-seeking and accountability. However, he draws a clear line between his personal views and the antitrust case, emphasizing that this is a separate issue from the merger's potential impact on media consolidation.

The Role of Settlement Talks

Bonta appears open to settlement discussions, stating that he is happy with the case's progress so far. He believes that if Paramount-WBD proposes meaningful structural remedies that address the competition concerns outlined in the complaint, they will be given a fair hearing. However, he also hints at a potential stalemate, noting that Ellison plans to move Paramount out of California if settlement talks don't begin soon.

The Governor's Involvement

Bonta declines to comment on Governor Gavin Newsom's reported concerns about the lawsuit, maintaining the privacy of their conversations. He describes Newsom as a friend and a champion of democracy, suggesting that their relationship is a key factor in the case's trajectory.

Conclusion

This case is a fascinating glimpse into the complex world of antitrust law and its intersection with politics and media. Bonta's comments provide a window into the strategic considerations and potential outcomes, with structural remedies emerging as a key focus. As the case progresses, it will be interesting to see how these dynamics play out and whether a settlement can be reached that satisfies both parties and preserves competition in the film and media industries.

Rob Bonta on Paramount-WBD Merger: Structural Remedies vs. 30 Movies Promise | Antitrust Update (2026)
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